BookOutdoors
We're on a mission to reimagine and fundamentally transform how people travel outdoors.

Growth Hacker

BookOutdoors
Growth Hacker
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Location
Remote
Salary Range
$0K - $0K
Department
Marketing
Posted
November 2, 2021
Markets
Travel
Hiring Contact
LinkedIn

BookOutdoors is reimagining what the outdoor travel experience can (and should) be. 🎉

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The founders are successful tech entrepreneurs ($2B+ in exits) and outdoor travel industry titans, our investors are some of the best in the country (see below), and our ambitions are lofty, but our work/life balance is down to earth.

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We believe getting outdoors is the remedy for our modern, connected lives.

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Agree? Help us reimagine and fundamentally transform how people travel outdoors.

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Who we want to work with

  • 🏕 🏝 People who love the outdoors and care about protecting the planet for future generations
  • 🤗 😎 People with a positive mindset who believe something good is just about to happen
  • 💪 🤩 Competitive people who are constantly striving to become a better version of themselves
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Growth Hacker

Be a part of history by building and executing an effective growth strategy for an industry-changing outdoor travel platform. Equal parts marketer, engineer, data analyst and mad scientist, our Growth Hacker role is all about rapid experimentation, learning which channels most effectively accelerate growth, doubling down on what works, and iterating. Have a massive influence on the trajectory of this young company. Do what you love, and love what you do.

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What You’ll Be Doing

  • Roll up your sleeves and collab with the founding team to think outside the box and identify unique opportunities and strategies for rapid company growth
  • Lead with a strategic mindset focusing on growing the business in an intelligent way so as to achieve all desired goals with less effort
  • Choosing in accordance with other departments which metrics/KPIs to focus on and how to capture existing demand
  • A/B testing ideas, analyzing the data, and exchanging ideas with other departments in order to present results and make the product more user-centric
  • Understand Conversion Rate Optimization (CRO) principles and hacks and being able to apply those hacks to the outdoor travel business
  • Prioritizing growth channels and understanding how to most effectively convert leads into users, customers and/or partners
  • Be knowledgeable about referral marketing and being able to create viral growth
  • Be entrepreneurial and wear a lot of hats

Requirements
Why You Might Be a Great Fit

  • You are a data geek and you’re proud of it
  • You have great customer relations skills and the ability to focus on the customer experience
  • You’ve got knowledge of both inbound and outbound marketing
  • You are knowledgeable and skilled in the implementation and use of growth hacking tools for digital optimization and A/B testing, CRM, email marketing, and automated workflows
  • You’ve built marketing strategies that required you to simplify plans and tactics that were otherwise complex
  • You're self-motivated. You get shit done and don't need to wait for permission.
  • You like working with others and love getting feedback
  • You’re comfortable with — not just tolerant of — change and uncertainty
  • You can form, articulate, and defend opinions to others on the team who do not share your growth hacking expertise
  • You thrive in ambiguity and can make decisions quickly with imperfect information
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    Bonus points
  • You love to go camping or RV’ing or just exploring the outdoors
  • You hate the current experience of booking outdoor travel
  • You thrive on being creative
  • You’re funny and fun

Benefits
Why you want to work with us

  • 🌎 Remote-first - You can work from anywhere, and all of our processes, communications, and culture will be designed remote-first. We’ll likely have office hubs in major cities (starting in Denver) where employees can work from if they want to, but won't be expected to.

  • ⚖️ Work-life balance - We don't expect you to spend 80+ hours a week, and we don't plan to, either. Yes, this is a startup, but if you're making an impact with less than 40 hours, great! Honestly, sometimes things get busy, but it shouldn't be the norm. We have lives outside of work, and we want you to as well. (all the founders have kids, so we know how it goes)

  • 🤑 Competitive compensation & benefits - We'll pay you a good amount, cover your health insurance, kit out your home office, make sure you take plenty of time off, and give you very early stage equity so when BookOutdoors wins, you win big!

  • 🤯 Amazing perks - We want you to use the thing you're building, so we'll give you "adventure bonuses" to travel outdoors. You'll also get parental leave for all parents, mandatory birthday holidays, reimbursements for meditation app (Headspace, Calm, etc) and gym/Peloton memberships, plenty of company surprises and swag, and more.

  • 🥰 Great culture - We have fun celebrating our wins and each other. We believe in mental wellness. We're proud of our work. We come from diverse backgrounds and a place of respect. We love what we do and do what we love!

  • 💰 Amazing investors - We’re backed by leading VCs and investors from the largest travel and hospitality companies, including C-level executives from Expedia, Booking.com, TripAdvisor, and Orbitz.

About The Company

BookOutdoors
We're on a mission to reimagine and fundamentally transform how people travel outdoors.

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