BookOutdoors
We're on a mission to reimagine and fundamentally transform how people travel outdoors.

Social Media Marketing Manager

BookOutdoors
Social Media Marketing Manager
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Location
Remote
Salary Range
$0K - $0K
Department
Marketing
Posted
November 2, 2021
Markets
Travel
Hiring Contact
LinkedIn

BookOutdoors is reimagining what the outdoor travel experience can (and should) be. 🎉

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The founders are successful tech entrepreneurs ($2B+ in exits) and outdoor travel industry titans, our investors are some of the best in the country (see below), and our ambitions are lofty, but our work/life balance is down to earth.

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We believe getting outdoors is the remedy for our modern, connected lives.

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Agree? Help us reimagine and fundamentally transform how people travel outdoors.

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Who we want to work with

  • 🏕 🏝 People who love the outdoors and care about protecting the planet for future generations
  • 🤗 😎 People with a positive mindset who believe something good is just about to happen
  • 💪 🤩 Competitive people who are constantly striving to become a better version of themselves
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Growth Hacker

Be a part of history by developing, owning, and managing our organic social media and influencer marketing strategy to drive user acquisition. Create inspirational and aspirational content that connects with and engages our audience. Build partnerships with influencers and the community. Have a massive influence on the trajectory of this young company. Do what you love, and love what you do.

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What You’ll Be Doing

  • Take the reins and lead the planning, development and execution of a best-in-class social strategy and social marketing campaigns across all channels: YouTube, Instagram, Facebook, Snapchat, TikTok, and Twitter.
  • Develop content to inspire an audience of outdoor lovers, incorporating original photos and video, brand campaigns, and celebrity partnerships
  • Be a strategic thought partner and inform strategies to test new social channels and product features
  • Create reports on monthly social data inclusive of total mentions, potential impressions, engagement rate, and net sentiment score; articulate insights, trends, key learnings
  • Ultimately, get massive exposure for our brand and drive users to our platform

Requirements
Why You Might Be a Great Fit

  • You have a passion for storytelling
  • You’re a marketing manager with a love of social media, content development, and relationship building
  • You’re witty and have a sense of humor
  • You’ve previously helped create delightful and engaging content
  • You are skilled at tools to manage social media posts and reporting
  • You're self-motivated. You get shit done and don't need to wait for permission.
  • You thrive in ambiguity and can make decisions quickly with imperfect information
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    Bonus points
  • You love the outdoors
  • You already have a personal following on social media
  • You thrive on being creative
  • You’re funny and fun

Benefits
Why you want to work with us

  • 🌎 Remote-first - You can work from anywhere, and all of our processes, communications, and culture will be designed remote-first. We’ll likely have office hubs in major cities (starting in Denver) where employees can work from if they want to, but won't be expected to.

  • ⚖️ Work-life balance - We don't expect you to spend 80+ hours a week, and we don't plan to, either. Yes, this is a startup, but if you're making an impact with less than 40 hours, great! Honestly, sometimes things get busy, but it shouldn't be the norm. We have lives outside of work, and we want you to as well. (all the founders have kids, so we know how it goes)

  • 🤑 Competitive compensation & benefits - We'll pay you a good amount, cover your health insurance, kit out your home office, make sure you take plenty of time off, and give you very early stage equity so when BookOutdoors wins, you win big!

  • 🤯 Amazing perks - We want you to use the thing you're building, so we'll give you "adventure bonuses" to travel outdoors. You'll also get parental leave for all parents, mandatory birthday holidays, reimbursements for meditation app (Headspace, Calm, etc) and gym/Peloton memberships, plenty of company surprises and swag, and more.

  • 🥰 Great culture - We have fun celebrating our wins and each other. We believe in mental wellness. We're proud of our work. We come from diverse backgrounds and a place of respect. We love what we do and do what we love!

  • 💰 Amazing investors - We’re backed by leading VCs and investors from the largest travel and hospitality companies, including C-level executives from Expedia, Booking.com, TripAdvisor, and Orbitz.

About The Company

BookOutdoors
We're on a mission to reimagine and fundamentally transform how people travel outdoors.

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