Project Canary
Energy value chain climate risk, independent ESG data

Director of New Markets Strategy

Project Canary
Director of New Markets Strategy
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Salary Range
$100K - $150K
November 2, 2021
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Project Canary is a growth-stage, SaaS and certification company combatting climate change from an incredible vantage point that can impact oil & gas, utilities, landfills, and ag. We are a Public Benefit Corp (B-Corp rating score 107) that helps monitor and mitigate emissions in the ESG landscape favored by communities and investors alike through independent data tied to carbon and environmental footprints. With flexible work environments in Denver,
Project Canary’s mission is to make net-zero a reality by quantifying climate change and putting actionable insights into the hands of the energy sector. Our diverse and inclusive team of operators, scientists, engineers, and sales leaders know how to network, hustle, and are change-makers by design. We ingest data from various sources, including our own proprietary environmental sensors/hardware, to calculate carbon emissions from different facilities in real-time displayed on a SaaS dashboard. The resulting independent trusted data can inform the procurement of offsets in real-time using micro-transactions, formulate a data-driven ESG strategy that investors now demand, improve operations by identifying problem areas in minutes, and bolster customer engagement through radical supply chain transparency.
Initially, we are focused on the energy industry. With thousands of energy assets analyzed and hundreds of environmental and air quality sensors currently deployed, Project Canary is positioned better than anyone to provide empirical ESG data—and we have the ARR and growing pains to prove it.
Project Canary’s success is attributed to the motivation, skill, and teamwork of everyone. The team understands the importance of maintaining a culture where relationships are valued, feedback is crucial, and trust in each other and our products/services is paramount. If you enjoy a growth-stage environment, mission-driven work, we want to hear from you.
As a scaling PBC, we have excellent healthcare, a people-first orientation, and a sustainability core. Recently, we were recognized as Best for the World, in the top 5% of all B-Corps in the world for the category of Workers. It means we were recognized for our culture and our commitment to creating a people-centric value system.
The Director of New Markets Strategy will be a part of the sales team reporting to the COO. This individual is responsible for researching and identifying new business opportunities with an emphasis on new market development.

Job Responsibilities:

  • Research new business opportunities and the value proposition of those new ideas
  • Create materials specific to a customer to propose a value prop that highlight benefits
  • Research and learn the harmful effects of different businesses; including agriculture, waste, coal mining, industrial facilities, dairy facilities, and livestock feed facilities
  • Identify and source any missing data to better understand market opportunities
  • Work on presentation decks related to new markets for existing and new clients
  • Share research findings with the CEO and COO before it’s presented to external stakeholders
  • Understand what information may be missing that could help drive development of new business
  • Sell prospective customers on these findings

Education and experience:

  • 4+ years of experience researching and creating strategy with an emphasis on new market development
  • Proven track record of identifying and successfully developing new business markets within a tech company
  • Understanding of the science behind climate change and environmental damage, including impacts and sources of different greenhouse gases, hazardous air pollutants, and chemicals
  • Prior experience working at an early-stage B2B SaaS company
  • Experience with agriculture, utilities, waste, oil and gas, coal mining, or other related industries that have high GHG emissions
  • MBA preferred


  • Full coverage of health, dental, and vision insurance
  • 401K company match
  • Student loan assistance
  • Salary range: $100,000- $150,000 annual base
  • Stock options
  • World recognized work culture - ranked top 5% of all B-Corps
  • High growth potential in a fast-paced work environment
  • Opportunities to develop a wide skillset

_Project Canary provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. _
_This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. _

About The Company

Project Canary
Energy value chain climate risk, independent ESG data

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